What does Maureen Palmer do? Having many roles, it was hard to answer that question, until her daughter came up with an apt description – “knowledge translation.” And as a creator of documentaries which take time to make, that knowledge translation has to anticipate what the public wants to talk about months from now. To her, this is key to being successful and a big reason to keep her eyes and ears open.

Greg Barnsdale is no ordinary author – his topic deals with death, based on his experiences in the funeral and financial planning industries. This has posed a challenge in reaching a target market, which he learned to tackle through writing courses. After that, it was just a matter of learning how to put a book together – literally.

Andrew Lawton has to make up his job title sometimes, because he has worn so many hats. He manages a media company called True North, hosts his own show, writes books, and has started a journey in event management. Sitting in one place for too long is not his M.O. To him, he tries to find different things to do and not settle into a routine.

Jennifer Geary is a writer but it may surprise people that she didn’t like to write. It started out of necessity as a chief operating officer, when she discovered that there was no how-do guide or book on that role. So she decided to give it a shot herself and it has morphed into a “happy part” of what she does.